Bachelor of Marketing, Advertising and Public Relations

Study at Edith Cowan University with a unique combination of marketing, marketing and public relations, leading institutions and practicing standard industrial technology. A combination of marketing, marketing and public relations allows students to hunt their creative skills and business management strategy, as well as gain employability skills, including critical thinking, collaboration Marketing is focused on creating the most satisfying products and building successful products. The course provides students with the sales skills and knowledge needed to analyze customer needs, identify organizational objectives, market conditions and existing product offerings, and enable them to design, develop, and evaluate a marketing plan. Advertising combines art, science and strategy, in addition to public relations that promotes communication in a variety of contexts.

Students will gain the skills needed to attract new customers, retain existing customers and develop relationships with a brand, brand, or organization. Students will gain practical experience in both traditional and digital media and create portfolios that reflect their talents. This combination of three disciplines in one study equips graduates with the competitive advantage of many industry sectors. In addition, students have the ability to focus on exciting areas with a selection of four choice units. Potential jobs exist for businesses to business, consumers, consumers in government and nonprofit industries such as: Marketing Manager, Product Manager, Product Manager, Business Development Manager, Market Analyst, News Editor, Marketing & Promotion Manager, Copywriter, Desktop Publisher, Manager Public Relations